Event Calendar

Thursday, October 29, 2020

Virtual Event: How do you get close to your customer from 6 feet away?

Start Date: 10/29/2020 3:00 PM EDT
End Date: 10/29/2020 4:00 PM EDT

Venue Name: Virtual Event

Organization Name: IBA

Email: info@independentbeauty.org
Phone: (847) 991-4499


One of the greatest challenges that COVID has presented to our business model is removing the human touch from our guest interactions. Humans are wired to crave connection. Scientific studies show that touch has the power to soothe and send signals to the brain that establish trust and safety. With everyone in-store masked and 6 feet apart, how can you build trust with the customer?


Sonia Summers, Beauty Barrage

Registration Fees

$0 Members / $99 Non- Members
Not a member? Join IBA.