About ICMAD


The mission of ICMAD is to represent, educate and foster the growth and profitability of entrepreneurial companies in the cosmetic and personal care industries worldwide. Through industry events, competitions, guidance on regulatory and legislative issues, and networking opportunities, ICMAD proactively helps its members achieve success. For more about ICMAD, visit icmad.org or call 1-800-334-2623.

Selling Cosmetics in the Czech Republic and Poland




 Selling Cosmetics in the Czech Republic and Poland
This 60-minute webinar is for brand owners, distributors and manufacturers: anyone in the beauty industry who would like more information about this steadily growing market.
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Price: $75.00
The Czech Republic is a member of the European Union and is considered a “high income economy” with a stable government. Its cosmetic market is strongly influenced by foreign brands, whose market share has increased markedly especially during the 1990s. Purchasing power among Czech consumers has risen steadily in the past decade, while still below that of Western Europe. As incomes rise, Czechs are becoming increasingly fashion and health conscious, demanding higher quality, more sophisticated skin care products and cosmetics. “Natural” and organic ingredients are becoming more popular in this market, though still relatively small. Good personal grooming has become an integral part of daily lives.

Topics to be covered include: business conditions in the Czech Republic and Poland, the cosmetic market, distribution channels and pricing and regulations and registration.

Expert Guest Speakers:

-Tony Michalski and Maryavis Bokal, Senior International Trade Specialists, U.S. Commercial Service
-Veronika Novakova, U.S. Commercial Service Specialist, Czech Republic
-Alicja Drolet, U.S. Commercial Service Specialist, Poland
-Dr. Frederic Lebreux, BIORIUS

Moderated by:
Sheila Sebor, ICMAD's Technical/Regulatory Advisor